Need some inspiration to get started? Check out our Facebook Video Ad templates to discover different stock and audio combinations to create your own
Click any of the following Facebook video ad templates to get started
Can’t find what you’re after? Check out the rest of our Facebook Video Ad Templates
Frequently asked questions
Can I add my own logo when I use this Facebook video ad maker?
After you've created your Facebook video ad, you'll need to signup or login to finish the video in the editor. At this stage, you can definitely add your own logo (png or jpg) image over the top of the template. Please see the following to understand how branding works with different types of Clipchamp accounts:
If you're a Business or Business Platinum user you'll also have access to customised branding, which means you can use the Logo menu to reposition, resize, rotate, flip or change the opacity of logos. Instructions and images are provided for easy learning once you're signed in.
If you're a Basic (free) or Creator user, you can still add images to your projects via the Add Media button and place them in projects the same as videos, but you won't have access to the customisation and resizing features unless you upgrade.
How do I write a great intro?
The best video ad intros are written to grab attention. Your Facebook audiences passively scroll past hundreds of images, videos and texts every day. Make sure you stand out from the clutter by matching the right video to audio, neatly introduced with intro text written with your core customer in mind. Think of this intro as your ad's headline - the top message you want to convey. People are far likelier to read the headline, than they are the body text.
What happens after I create an ad on this Ad Maker page?
Once you've created your Facebook video ad here, you can sign into our editor to either finesse your ad further - using extra elements and assets; or you can simply export your video as is. Remember that Clipchamp exports from the stock and elements on this ad maker page are 100% free at 480p.
How do I plan my outro?
Your outro does two things: 1) it seals the messages conveyed via the intro and body text, and 2) it leaves the audience with a clear call to action. This call to action can be your logo, website address, Facebook page URL, or Instagram account. It can also be your street address if you're a brick and mortar establishment advertising services for your place of business. It's best to keep it simple, action driven and crystal clear.
What's the best way to plan body text?
Facebook video ads work well when they stand out from the feed's clutter, and for this reason it's critical to keep things crisp, clear and concise. The intro sets you up with a great headline that everyone will remember, and the outro leaves everyone with a clear call to action. Think of your body text as the substance or nuance within your top message and lasting call to action. This is your supporting copy, and goes a long way in driving your brand's message home. Resist the urge to write a lengthy body caption, as you're still aiming to keep things crisp for a distracted social media audience.
What about Facebook cover videos?
We've got that covered too.
You can easily create Facebook cover videos with Clipchamp. We've got templates in the right ratios and all of the features and tools you need to wow your online audience.