Create a meme video to make followers laugh, connect with social media trends, or add personality to a brand. Memes are images or videos overlayed with funny or relatable text, typically in a humorous or satirical style. With the help of the ready-to-use meme templates and meme fonts, anyone can create an original meme video with ease.
Learn how to make a video meme and explore ideas across social media and corporate use cases for free using Clipchamp video editor.
How to make video memes
Step 1. Import videos or select stock footage
To import personal videos, photos, and audio, click on the import media button in the your media tab on the toolbar to browse your computer files, or connect to OneDrive.
Alternatively, use free stock media like video clips, video backgrounds, and stock music. Click on the content library tab on the toolbar and click on the visuals drop down arrow, then videos, GIPHY, or backgrounds. Search through the different stock categories using the search bar as well.
Drag and drop media from the your media tab onto the timeline.
Step 2. Add meme text to the video
To add text to the video, click on the text tab on the toolbar. Scroll through title options to find the meme text under the special text category. Drag and drop the meme title onto the timeline above the video media. Customize the text by clicking on the text tab on the property panel.
Customize text by clicking on the text tab in the property panel. Edit the witty meme text, font, size, stroke width, background colors, and text color inside the property panel.
Step 3. Preview and save the video
Before saving the new meme video, make sure to preview by clicking on the play button. When it's ready to save, click on the export button and select the GIF video resolution.
Elements of a good meme video
Import personal videos and images or use GIPHY stock footage to use as the meme background, then add the meme title text on top.
Use animated text styles to make the meme video look authentic. The classic bold white text with black outline is the most recognizable meme text style online.
Add transitions like jump cuts and slow zoom to emphasize humour.
Place an animated logo or watermark on the meme video so viewers can easily identify your content.
Export video as a GIF so it's easily shareable on social media.
Video meme ideas to try
Memes work across almost every context, from seasonal posts and internal company content. Here are meme ideas to spark creativity.
TikTok trend memes
The TikTok For You Page (FYP) moves fast. One of the most reliable ways to grow views is to adapt a trending sound, lipsync trend, or challenge. Check out the biggest TikTok trends right now to find current sounds and formats worth recreating.
Reaction memes
Turn a short clip with a confused, dramatic, or funny expression and pair it with a relatable caption and post it on Instagram Reels, Reddit, and X. Use the green screen effect to swap backgrounds and add reaction clips into almost any scene for extra comedic effect.
Compilation memes
Combine a series of funny or relatable clips around a single theme and make a montage video. Formats like weekly recaps, blooper reels, or expectations-versus-reality videos are entertaining. Use animated text and stickers in Clipchamp to add more personality.
Team milestone memes
Internal team wins, like hitting a quarterly target, surviving a chaotic product launch, or closing out a big client, are perfect meme material. A looping reaction GIF with a caption that only the team would understand builds culture and makes for highly shareable Slack content. Keep the format light, use a well-known reaction clip from stock, and add the team's name or a relevant date as a text overlay.
Workplace memes can be made from shared wins and memorable activities. Create a looping GIF paired with an witty caption. Add the team name or milestone date as a text overlay to create a shareable meme on Microsoft Teams, or internal chatrooms.
Learn more video editing tips like how to overlay text on videos and GIFs and explore the ultimate guide to YouTube videos.
Start creating video memes for social media today with Clipchamp or download the Clipchamp Windows app.
Frequently asked questions
What format should a meme video be saved in?
Save a meme in the GIF file format to ensure it loops on social media, messaging apps, and websites. If the meme video is longer than 15 seconds, export the video as an MP4 file.
What is the best text style for meme videos?
The meme title text in Clipchamp replicates the classic internet meme format, with bold white text and a black stroke. It's the most recognizable meme text style.
Can I make a meme from an AI-generated image?
Generate images with Microsoft Copilot using a text prompt, and download as PNG files. Upload the images into Clipchamp video editor to add meme text, video effects, and transitions, and export as a GIF.
Heads up! The screenshots in this article are from Clipchamp for personal accounts. The same principles apply to Clipchamp for work and school accounts.
