Business videos

How to make training videos – tips and examples

Updated July 25, 2024
Written by Andy Summons

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An image of a user using the screen recorder feature to record their presentation.

Whether you’re onboarding new staff, walking teams through a process or introducing new programs, training videos are an effective way to share instructions to an audience at any scale. With an estimated 32.6 million Americans predicted to be working remotely by 2025, it’s a good time to invest in high quality and engaging training videos. 

Read on to explore 5 popular types of training videos with examples while learning how to create your own with Clipchamp

1. Online training videos 

Online training videos provide a large audience with training and instructional content they can revisit whenever they like. From explaining new processes to health and safety check lists, the best training videos engage viewers, are easy to follow, and include recognizable branding. 

To create an online training video with a personal touch, try out the screen and camera recorder so viewers can see you while presenting materials. Include clear sections within your training content with text overlays and transitions, making sure keep your video on brand as well. Finally, don’t forget accessibility and create a voiceover with subtitles for greater reach. 

2. Tutorial videos 

Tutorial videos walk viewers through both simple and complex tasks by clearly outlining steps in an easy-to-follow sequence. No matter the topic, tutorial videos are the perfect way to educate, entertain, and enhance learning.  

To create a professional tutorial video, all you have to do is upload a video or record directly inside the editor. Add scene transitions to outline each section within your guide, text animations for clarity, and even include fun stickers or emoji overlays. If you prefer to not use your own voice in your tutorial video, just create an AI generated voiceover instead.

3. How to videos 

How-to videos are another type of tutorial format that specifically focuses on how to successfully complete a task. While a tutorial video can teach you everything you should know about lesson planning, a how-to video will teach you exactly “how” to do it. 

Create a presenter-style video with the webcam recorder using speaker coach to assist your presentation skills. Our AI technology detects filer words and repetitive language, gives you instant feedback on pitch and pace so you’re always recording at your best. Make sure your viewers can follow instructions with or without sound on by generating subtitles for your how to videos as well. Finish up by circling key parts of your footage with annotation overlays so no essential information is looked over. 

4. Presentation videos 

Presentation videos bring slide decks to life with motion, sounds, and transitions. Start creating by recording yourself presenting your slides, then using the picture-in-picture effect to show both your face and your content at once. Keep your presentation videos on brand with personalized color schemes, brand logos, and fonts securely saved inside the brand kit. Don’t forget to add some soft royalty-free background music to keep your viewers engaged throughout your presentation video. Use this template to create a presentation video in minutes.

5. Animated videos 

Animation videos have long been a preferred format to infuse life into abstract concepts. Entertain your viewers and educate them on information-dense content with unique animated videos.  

From lectures and videos essays to detailed explainers, any training content can be easily shared through animations found in the content library. Just add animated text overlays, stickers, and images to assist your video. Make sure to browse our video templates to find a ready-to-use layout for your animated training video. 

Tips for creating the best training videos  

  • Plan with a storyboard: creating a storyboard for your instructional videos is the best way to keep the structure clear and help your viewers follow along easier. Either use dot point lists or draw sketches to highlight key points, video editing styles, and the video theme. 

  • Mic and sound check: if your sound quality isn’t great, your viewers will likely tune out or click off your video as they can't hear and understand you. Remember to check your microphone source before recording. If your background noise is too loud, try using subtitles to assist your training video. 

  • Record without distractions: it's important to keep training videos as simple as possible, with minimal distractions to engage viewers for longer. We recommend recording your video in a quiet space with a minimalistic background

  • Highlight key points: avoid confusing your audience and losing their attention by ensuring only relevant information, visuals, and voiceovers are shared. Try not to give too much information at once. 

How to edit and polish training videos with Clipchamp 

Trim away mistakes and excess footage 

Polish your training videos by editing out long pause and trimming away excess footage using the video trimmer. If your instructional content must be a certain length or time limit, use the split tool to cut your video into multiple parts.  

Resize your training video for any platform 

If you need to resize your training videos to share on multiple different social media platforms, just use the aspect ratio presets. There’s no need to re-record training materials or put up with awkward black borders.  

Improve accessibility with captions and text 

Edit your training video to be more accessible with AI generated subtitles. You can even download a video transcript using the captions feature. Don’t forget to make new topics or important information stand out with text overlays as well.  

Identify different topics with scene transitions 

Level up your training videos by differentiating subjects with transitions and sound effects. Just drag and drop a transition between two video clips on the timeline. Elevate the transition by pairing them with a sound effects.  

Create voiceovers with AI or the voice recorder 

Add value to your training video by creating an AI voiceover or voice record audio. Using voiceovers are perfect for replacing video sound that might not be beneficial to your viewers. Just remove your video audio then add your voiceover to the timeline.  

Frequently asked questions

Where can I host a training video?

Easily create and share training videos directly from the Clipchamp export page to popular platforms like OneDrive, Google Drive, YouTube, Dropbox and more. Learn more about how to share your Clipchamp videos. 

How to create effective training videos for free?

If you’re not sure how to create an effective training video, head over to our explainer video tips and tutorial. The best training videos are always user-friendly, easy to follow, and can still be understood when on mute. Create one today for free with Clipchamp.

What should be included in a training video?

Effective training videos explain why the training is important, have easy to understand steps followed by a recap of the key takeaways. Always finish with a clear call to action to watch the next video in the series, finding other relevant training videos or downloading further reading. 

Can I use templates to make my training videos?

Easily create a training video in minutes using a professionally made video template. Clipchamp has a wide range of video templates to help save you time and inspire your next training video. 

Learn more about using AI to help you write a script faster or get inspired with these explainer video examples and tips.  

Start creating training videos today with Clipchamp or download the Microsoft Clipchamp Windows app for free.

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