How to plan a marketing campaign using data visualizationMarch 24, 2022Are you a marketer looking for how to leverage your social media insights to develop…
How influencers can invoice their creative work efficientlyFebruary 8, 2022As a new creator or influencer, it can be awkward asking clients to pay invoices…
How to avoid performative activism in your video marketingAugust 17, 2021Marketing and activism seem to be at opposite ends of the public discourse spectrum…
6 Hacks for better marketing project management in 2021August 17, 2021Think marketing project management is tricky? That’s because it is. Armed with the…
Is PPC a good investment for your small business?July 8, 2021Business owners and digital marketing companies know that paid advertising can be…
Is AI marketing worth it for your small business?June 23, 2021As a small business owner, marketing is important to grow your business. You want…
How to SEO your personal SiteMay 31, 2021This article is based on a talk given by Maddy Miller at the University of Queensland…
3 creative ways to add videos to email marketing April 6, 2021Did you know that emails that include videos offer a 280% higher return than traditional…
How to create effective videos for your landing pageMarch 24, 2021Wondering how you can effectively use videos on your landing pages to lower your…
How to effectively track conversions and sales from webinar marketingMarch 15, 2021Have you heard that webinars are a great tool to use when it comes to lead generation…
The Power of Micro-Influencers to Boost Your Business in 2021February 18, 2021Influencer marketing has really taken digital marketing by storm. Right now, customers…
How Has Digital Marketing Affected Consumer Behavior?February 14, 2021The digital marketing industry is growing at some 22 percent per annum worldwide…